ROBOT TEAM
Adidas tasked NDA with creating a photo series for their Paris flagship store on the Champs-Elysées. NDA developed a concept featuring a secret team of Adidas robots, existing since the 1940s, with detailed backstories for each era.
They produced 3D models of the robots and integrated them into the photos, adjusting lighting and poses for a seamless blend.
2024
MIX MEDIA
FOR ADIDAS
2024
MIX MEDIA
FOR ADIDAS
Adidas tasked NDA with creating a photo series for their Paris flagship store on the Champs-Elysées. NDA developed a concept featuring a secret team of Adidas robots, existing since the 1940s, with detailed backstories for each era.
They produced 3D models of the robots and integrated them into the photos, adjusting lighting and poses for a seamless blend.